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2012.01.26
Dow Corning Continued to Penetrate into China Coatings Market with Proven Silicone Coatings Additive Solutions


Dow Corning recently hosted 4 successful webinars regarding its new proven si-based coatings additives which attracted more than 1000 registrations with over 50% participation.

“It is an impressive approach to our formulators,” said Peter Xu, sales professional of China Coatings Industry. ”Customers raised lots of interests in Dow Corning silicone coatings additives by sample requests to our commercial team.”

During these webinars, Dow Corning well featured its new family of Dow Corning® brand slip and leveling agents that are effective on wood, furniture and plastics.

Dow Corning® 205SL Additive, Dow Corning® 204SL Additive, Dow Corning® 401LS Additive and Dow Corning® 402LS Additive are multipurpose additives that provide a range of solubilities and other characteristics at low addition levels and enable formulators to develop tailored solutions for optimized performance in multiple resin systems and applications.

In addition, participants show great interests in a new family of Dow Corning® brand superwetting additives effective on difficult-to-wet substrates such as wood, plastics and metal.

Dow Corning®67 Additive and new Dow Corning® 500W Additive, Dow Corning® 501W Additive and Dow Corning® 502W Additive are 100 percent silicone polyether copolymers that are recoatable; have little or no influence on slip; are solvent-free, BTX-free and low VOC; and are effective at low addition levels.

“With these two new family of slip and leveling agents together with superwetting agents, we are offering formulators the ability to either significantly differentiate their formulations in the hands of the end customer or simply to optimize their current formulations,” said Malone Yan, Dow Corning China coatings commercial manager.

To learn more about this new superwetter family or to request samples, visit dowcorning.com/powerup.

Dow Corning offers a comprehensive selection of innovative silicon-based additives, resins and binders for the coatings industry. In addition to materials, the company provides supportive services and solutions tailored to the specific business needs of the global coatings industry. To learn more about Dow Corning’s full range of coatings solutions, visit dowcorning.com/coatings.

About Dow Corning
Dow Corning (dowcorning.com) provides performance-enhancing solutions to serve the diverse needs of more than 25,000 customers worldwide. A global leader in silicones, silicon-based technology and innovation, Dow Corning offers more than 7,000 products and services through the Dow Corning® and XIAMETER® brands. Dow Corning is equally owned by The Dow Chemical Company and Corning, Incorporated. More than half of Dow Corning’s annual sales are outside the United States.


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